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3/21/2008
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20080321 媒體大小事&小百科
0321媒體新視界 - 細探置入性行銷的危機
主持人：管中祥、蔡蕙如
來 賓：台灣記者協會常委 陳香蘭

精彩預告：
本週位您邀請到目前為公共電視記者、台灣記者協會常委陳香蘭，一起來談談「置入性行銷」！什麼是置入性行銷呢？它跟一般的廣告又有什麼不同呢？今天香蘭姐將為大家介紹幾種常見的置入性行銷手法，那你未來看新聞可以看得更聰明！

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20080321 媒體大小事&小百科  
 

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